roceeds from the sale of the non-fungible tokens will go to the non-profit Teach for America.
Today, Norwegian Cruise Line announced that its NFT (non-fungible token) pieces for sale in its industry-first collection sold out within 20 minutes of the launch of its new NFT Marketplace.
The collection was created by Manuel Di Rita, widely known as "Peeta," the Italian artist who designed the hull art on the record-breaking Norwegian Prima and her sister vessel Norwegian Viva.
The final art piece, 'Norwegian Prima Hull Art,' remains for auction with bidding ending on April 21, 2022, at 8:00 p.m. ET. The auction winner will also be awarded a balcony stateroom on one of Norwegian Prima's U.S. inaugural voyages, setting sail from Miami.
The pieces in the collection can be found at https://nft.ncl.com, and all proceeds from the NFT auction and primary sales will be donated to Teach For America. "
Harry Sommer, President and chief executive officer of Norwegian Cruise Line, said, "The Prima Class is the future of NCL, taking innovation and guest experiences out of this world... and into the metaverse! Art plays an important role in the guest experience across our fleet, and we are thrilled to add to our legacy of pioneering firsts with this venture into the world of NFTs."
Launching in August 2022, Norwegian Prima will offer voyages to Northern Europe from Amsterdam; and Copenhagen, Denmark beginning September 3; and Caribbean itineraries from Galveston, Texas; Miami and Orlando, Fla., beginning October 27.